Bulgaria's economic leadership is heavily influenced by the cherry fruit industry, with the country's unique conditions making it a top producer. Prof. Dimitar Sotirov from the Institute of Agriculture in Kyustendil stresses the importance of growing a few varieties best suited to the local conditions for both domestic and international markets. He emphasizes the challenges and benefits of different cherry varieties, such as Van and Druganova yellow, and also touches on the potential of other crops like apples, pears, and exotic species (fig plantations, kiwi, jujube) in response to climate changes. The article underscores the necessity for strategic cultivation and the challenges and opportunities these strategies present for Bulgaria's agricultural sector.