Economist Ashraf Badawy is advocating for Egypt to consider cultivating short-staple cottons, a type of cotton that is environmentally friendly and requires less water, rather than modified cotton that needs more pesticides and is more expensive. He also suggested exploring the cultivation of BCI cotton, which is expensive but in high demand globally and is preferred by international fashion companies. Badawy believes that Egypt, with its climate, temperature, and soil conditions, has the potential to control the global yarn market and has strong investment opportunities in the sector.