The article highlights a trend in Germany towards a preference for smaller, extra-plus size cherries, with an optimal size of 28-30 mm. Oleg Bazyuk, the founder of Dolyna Agro, points out that larger cherries present challenges in storage and manufacture. He also notes the introduction of new cherry varieties from Italy and France that are competing with traditional favorites like Cordia and Regina. In the Ukrainian market, there is a tendency towards selecting very dark, large fruit varieties. Bazyuk stresses the complexity of cherry cultivation and advises seeking expert advice, particularly for those starting a business in the industry.