Ficafé 2024: Strategic guide launched to position Peruvian cocoa and coffee in Switzerland

Published 2024년 11월 8일

Tridge summary

The Ministry of Agrarian Development and Irrigation in Peru, along with Agromercado and the Swiss Import Promotion Program, have launched a guide to help local coffee and cocoa producers navigate the Swiss market. This initiative is aimed at capitalizing on the Free Trade Agreement with the European Free Trade Association (EFTA), including Switzerland, Norway, Iceland, and Liechtenstein. The guide outlines the necessary steps to meet the quality, sustainability, and traceability standards required by the Swiss market, emphasizing the importance of international certifications and regulations on residues and pesticides. Peru, a significant producer of both crops, stands to benefit from Switzerland's demand for green coffee and cocoa beans as the largest importer among EFTA countries.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

08/11/2024 Within the framework of Ficafé Tingo María 2024, the Ministry of Agrarian Development and Irrigation (MIDAGRI), through Agromercado, and the Swiss Import Promotion Program (SIPPO), implemented by Swisscontact, presented the EFTA Internationalization Guide - Coffee and Cocoa, a key resource that shows in a practical way how to enter and compete in the Swiss market. The objective is to provide Peruvian producers, cooperatives and associations with a strategic roadmap that allows them to take advantage of the Free Trade Agreement with the countries of the European Free Trade Association (EFTA) such as Switzerland, Norway, Iceland and Liechtenstein, which are open and highly competitive economies, characterized by their financial stability and high purchasing power. The document includes detailed guidelines so that producers can meet the demanding quality, sustainability and traceability standards of the Swiss market, covering aspects such as international certifications ...

Source: PEelperuano