A recent report highlights the significant impact of a sudden cold wave on Italy's fruit and vegetable production and market dynamics as of 22 April 2024. Key findings indicate a slowdown in the production of asparagus, cucumbers, strawberries, and broad beans, with an anticipated increase in broad beans demand due to upcoming holidays. Despite the Sicilian Netted melon being in full production, its demand remains low owing to the cold weather. The report also notes a sharp increase in the prices of peppers and courgettes, attributed to reduced quantities and delayed production. This comprehensive analysis, derived from a survey by Borsa Merci Telematica Italiana (Bmti) and Italmercati, provides insights into wholesale market prices across major Italian cities.