Hurricane Helena, the second deadliest hurricane in U.S. history, hit the southern United States and northern Mexico in October, causing significant damage to pecan orchards in Georgia. The University of Georgia Pecan Office reports a 90% loss rate in some counties and a 70% loss rate in local fruit-bearing trees. The Georgia Pecan Growers Association is seeking relief funds to aid growers in rebuilding. There are concerns about the impact of rainy spring and summer on pecan quality, and global supply is expected to be tighter in the 2024/25 season, leading to a potential price increase.