South Korea: Hadong-gun signs agreement to export $3 million agricultural specialty products to Europe

Published 2024년 7월 1일

Tridge summary

Hadong-gun, a county in Gyeongsangnam-do, South Korea, led by Governor Ha Seung-cheol, has initiated its foray into the European export market for agricultural specialty products. The team, which included representatives from local agricultural and livestock cooperatives and the Nonghyup branch, secured a $3 million export agreement through their marketing activities from June 20 to 30. They visited the UK, identifying potential new export items, and signed an agreement to sell $2 million worth of products through the UK's H-Mart. Additionally, a $1 million export agreement was made with the Hungarian branch of Hanaro TNS, a logistics company, to enter the Eastern European market. Governor Ha Seung-cheol expressed the county's ambition to enhance the competitiveness and marketing of export farms to diversify the export market and make Hadong agricultural specialties known worldwide.

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Original content

Hadong-gun, Gyeongsangnam-do (Governor Ha Seung-cheol) began pioneering the European export market with agricultural specialty products such as Seomjingang rice, frozen kimbap, strawberries, green tea, and clam soup, and concluded an export agreement worth $3 million. In Hadong-gun, the Hadong Agricultural Specialty Products Overseas Market Development Team, led by County Governor Ha Seung-cheol and participated by Cho Chang-soo, head of the Hadong-gun branch of Nonghyup, Kim Hong-soo, head of Geumnam Agricultural Cooperative, and Kim Gu-young, head of Hadong Livestock Cooperative, carried out active marketing activities in Europe from June 20 to 30, generating a total of 3 million. It was announced that a dollar-scale export agreement had been signed. On the 25th, the Hadong-gun European market development team visited large supermarkets such as Sainsbury's and Tesco in the UK and conducted market research to discover new promising export items. On the 26th, a promotion and ...

Source: Agrinet