The INTERBEV Bovine conference at the Livestock Summit, to be held from October 1-4, 2024, will focus on promoting sustainable cattle production in France, the EU, and for export. The conference will address strategies to support the sustainable performance of the beef sector and combat its decapitalization, which has led to a 12% drop in the French cattle herd over the past 7 years. The conference will also emphasize the importance of contractualization between breeders and buyers, diversification of outlets, and fair remuneration for French production. It will highlight the grass-based livestock farming model's contribution to the ecological transition and its importance in meeting societal expectations and international market demands.