How are fruits and vegetables presented in retail in the US?

Have you ever seen a fruit and vegetable department in an American supermarket, possibly in a photo? How do you expect it: big or small? Or maybe you think it simply doesn't exist and the fresh fruit and vegetables have been replaced by frozen products. We can answer that immediately: the fresh produce department in the US exists. But how are the fruit and vegetables presented to shoppers? Are they of high or rather mediocre quality? And how are the prices doing? FreshPlaza Italy figured it out. Click here for the full photo gallery. Freshness, quality, strong aesthetic sense, order, shelf division based on color and type, but also on the basis of the shelf life of each product and a wide and varied range: these are the characteristics of the fruit and vegetable departments in American retail and particularly in Arizona, California and New York. Fresh fruits and vegetables are always placed at the entrance to supermarkets and cover a very large area. At the entrance to the store ...