In Russia, sales of whiskey, rum, and tequila are growing at double-digit rates

Moscow. December 4. INTERFAX.RU - Sales of whiskey and rum in Russia in January-October 2024 increased by more than 20%, tequila - by more than 17% year-on-year, said NielsenIQ Executive Director Konstantin Loktev at the "Retail Days in Siberia". "Most categories (of alcohol - IF) are in the plus (in terms of actual sales - IF), and some categories are in a very confident double-digit plus. Whiskey, rum, gin, bitters, tequila, aperitifs are growing confidently and at a double-digit rate," Loktev said. In general, alcohol sales in January-October 2024 in Russia, according to NielsenIQ, increased by 3.7%. "If you look at alcohol, the dynamics are positive - by 3.7% (excluding beer - IF), beer consumption is growing by 7.8%. This is the dynamics in packages (in containers - IF), but close to the dynamics per liter," Loktev said. As stated in his presentation, in January-October 2024, in the structure of the consumer market, alcohol sales (excluding beer) amounted to 5%, beer - 8.3%. ...