From January to September of 2021, Turkey experienced a significant increase in its apple and apple juice exports. Apple exports rose by 65% to $129 million, with India being the highest importer. Apple juice exports also saw a 60% increase to $139 million. The country aims to surpass $200 million in apple exports by the end of the year, with apple and apple juice exports projected to reach $400 million. Nashville is planning to invest $1.5 billion in a new project in Istanbul. The city is also targeting to increase its fruit juice exports, with apple juice making up 52% of these exports.