In the first quarter of 2024, Italian wine exports experienced a 4% growth, totaling 493 million euros. Sparkling wines were a significant contributor, increasing by 7% to account for 29% of the total exports. However, the growth is not uniform across markets. There was a notable increase in exports to Russia, but a decline in the USA, particularly in the Prosecco segment. The growth is also concerning as it is based more on volume rather than price mix, raising questions about the sustainability of this trend, especially with reports indicating a decline in global wine consumption volume.