Joey Jian is a beef importer in China, invited to Anuga by Angus, and she says convinced: "Argentine beef

As every year, the Argentine Angus Association came to Anuga with its own stand, and there it is receiving businessmen from different parts of the world to explain the benefits of the breed, its meat, and the convenience of buying the certified product. One of the first meetings was with Joey Jian, vice president of the company ANZ dedicated to the importation of beef, and she is also an influencer. From her social media, she teaches how to cook and consume it. Joey Jian was invited by Amadeo Derito, vice president of the Angus breeders' association, to Anuga 2025, to deepen the commercial relationship. China is the second destination for Certified Angus Beef, after the United States. Last year, nearly 3,000 tons were sold to that destination with the corresponding seal. The Chinese businesswoman said that Argentine beef "is not the cheapest, but it is of the best quality." Joey also buys beef in the United States and Australia. She understands that due to the trade war, "this is ...