Joista are conquering again – but why now?

In recent years, there has been a noticeable increase in interest in josta, a berry long neglected in domestic berry cultivation. More and more farms are replanting it, and even experimental plantations are being established across the country. Josta is not a new species, yet it is being rediscovered by the industry because it has numerous advantages that are particularly valued in the face of changing climate challenges. There is growing attention from both producers and consumers, so it is worth reviewing what has sparked its renaissance. Josta originated in Germany in the second half of the 20th century from a cross between blackcurrant and gooseberry, primarily to combine the aroma of the currant with the disease resistance of the gooseberry. Although it became known in our country in the nineties, there was no market demand for a new berry at the time, and the processing industry could not find a use for its different taste and content properties. However, the environment has ...