Latin American banana producers denounce predatory pricing practices in Europe

Published 2024년 4월 10일

Tridge summary

Banana exporting unions from six Latin American countries have criticized European supermarkets, particularly Germany's Kaufland, for selling bananas at prices they consider predatory and below the fair price range of €1.85 to €1.95 per kilo. This pricing strategy is seen as detrimental to sustainability efforts and compliance with certification standards in the banana industry. Despite Kaufland's participation in a sustainability project with GIZ, their pricing practices are viewed as inconsistent with a commitment to fair pricing and sustainability. During the Fourth Global Conference of the World Banana Forum, producers and exporters urged supermarkets to adopt more sustainable practices and fair pricing to ensure the industry's future viability.

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Original content

(Agraria.pe) The banana exporting unions of countries such as Colombia, Costa Rica, Ecuador, Guatemala, Peru and the Dominican Republic, grouped in the Banana & Plantain Cluster, have issued a statement denouncing that certain European supermarkets are carrying out practices that they consider predatory. regarding the pricing of Latin American bananas. Specifically, they have pointed out the Kaufland supermarket in Germany for offering a kilo of bananas at € 0.88, a figure considerably lower than the estimated fair price between € 1.85 and € 1.95. This situation has generated concern among producers and exporters, who argue that this type of practice not only dismisses efforts to offer a sustainable product that complies with certification standards and regulations of the destination market, but also contradicts the commitment to responsibility. shared in the supply chain. The statement highlights that, despite Kaufland's participation in the sustainable chains project coordinated ...

Source: Agraria