The Mekong Delta region, especially Can Tho, plays a crucial role in Vietnam's fruit exports, with significant contributions from fruits like durian, mango, longan, dragon fruit, and star apple. Can Tho boasts over 25,000 hectares of fruit tree area, exporting high-quality produce to markets such as the US and Australia. Farmers adhere to strict VietGap standards and collaborate with cooperatives and export companies to meet international demands. The region has 193 growing area codes covering over 2,600 hectares, focusing on concentrated production and cooperative linkages to enhance business connections and build raw material areas. Despite an annual fruit output exceeding 200,000 tons, production is fragmented, prompting efforts to form specialized growing areas with proper management codes and technical processes to ensure quality and establish a strong export fruit brand.