The Mexican berry sector is experiencing a significant downturn, with an expected 18-20% drop in export sales due to climate change, drought, pests, diseases, unfavorable exchange rates, increased production costs, and a shortage of qualified labor. Blueberries are particularly affected, with Jalisco and Sinaloa being the hardest-hit states. Competition from Peru and Chile has also impacted prices. The National Association of Berry Exporters (Aneberries) is still assessing the full extent of the production and price declines, and these issues will be addressed at the Aneberries 2024 International Congress.