[Reporter Lee Jang-hee, Korea Farmers' News] On October 23, the "2025 Mr. King's Icheon Rice Master Selection Contest" was held at the Icheon Rice Culture Festival Site, an agricultural theme park in Icheon, Gyeonggi Province, where Mr. Kim Dong-ri from Majang-myeon was selected as the master and awarded. The gold prize went to Lee Sang-yoon (Janghowon-eup), the silver prize to Lee Byeong-il (Hobeop-myeon), and the bronze prize to Won Jong-go (Daewol-myeon) and Hanyang-hee (Moga-myeon). The competition held the previous day included evaluations of rice cultivation sites, rice quality, external components, and texture machine analysis to select the winners. Since 2022, the city has held the contest annually to boost the pride of farmers who cultivate high-quality rice and to promote the brand value of "Mr. King's Icheon Rice."