The U.S. National Oceanic and Atmospheric Administration (NOAA) has unveiled a comprehensive action plan to broaden the scope of its 'Seafood Import Monitoring Program' (SIMP), with a focus on addressing issues surrounding forced labor and illegal, unreported, and unregulated (IUU) fishing in the global seafood supply chain. This initiative aims to extend SIMP's coverage to include high-risk species such as squid and salmon, strengthen traceability, and bolster controls against non-compliant seafood imports. The plan also aims to enhance data collection and collaboration with other departments to ensure compliance with labor standards and environmental regulations. Although the announcement has drawn mixed reactions from the seafood industry, it is seen as a significant step towards addressing the complex challenges of labor exploitation and IUU fishing in the seafood industry. The public comments on the updated rules are expected in 2025.