French pasta and semolina manufacturers are advocating for increased domestic cultivation of durum wheat to stabilize production, despite a poor 2024 harvest. Over the past 15 years, the area dedicated to durum wheat has halved, while pasta consumption has grown by 8% since 2019. The 2024 harvest is projected to be the lowest since 1997, with a yield of 1.2 million tons, and requires 10% more wheat due to smaller grain size. Although cheaper imports are available from Canada and Turkey, French manufacturers prefer local sourcing. French pasta factories can handle 10-20% more durum wheat, offering a growth opportunity for local farmers.