The Vietnam Pepper and Spice Association reports a significant shift in the global pepper market, with China's import of Vietnamese pepper dropping to the fifth place behind the United States, Germany, India, and the UAE. This shift is attributed to China's domestic pepper prices being lower than imported goods and slower economic growth, leading to decreased spending and sufficient inventories. Despite this, the total export volume of Vietnamese pepper remains steady, with notable increases in exports to the United States and Germany. The export turnover has seen a substantial increase due to rising pepper prices, but domestic prices have since fallen due to decreased global consumption. The VPSA anticipates that demand from the Chinese market is unlikely to improve in the second half of the year. With Vietnam's pepper industry holding a significant share in the global market, the outlook remains positive for growth in the long term.