Peruvian coffee growers close agreements for US$5 million towards main global markets

Published 2024년 7월 15일

Tridge summary

In Chachapoyas, Peru, a significant business roundtable took place, bringing together 37 coffee producers from Amazonas, San Martín, and Cajamarca with international buyers from Asia, Oceania, Europe, and North America. Orchestrated by Promperú and Mincetur, this event, part of the II Business Meeting of Coffee Growers, aimed at boosting Peru's coffee export opportunities under the "Cafés del Perú" brand. The roundtable resulted in the sale of US$418,000 worth of coffee in a single day, with expectations to reach US$5 million in sales over the next year. The selection of local producers for this international engagement was meticulously done through a tasting event, highlighting the importance of showcasing Peru's specialty coffees on the global stage. In 2023, the Amazonas region saw exports of Peruvian coffee reaching US$53.9 million, with a notable 95% of these exports being traditional coffee products, primarily unroasted and undecaffeinated coffee, finding its way to various markets around the globe.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

A total of 37 coffee producers from Amazonas, San Martín and Cajamarca held negotiations with buyers from Asia, Oceania, Europe and North America through the business roundtable organized by the Commission for the Promotion of Peru for Exports and Tourism (Promperú) . Under the sector brand “Cafés del Perú”, the producers met at the II Business Meeting of Coffee Growers that took place in Chachapoyas, Amazonas, and had the participation of 16 buyers from Japan, China, South Korea, Australia , Poland, France and the United States. The objective of this action, led by Promperú and coordinated with the Ministry of Foreign Trade and Tourism (Mincetur), was to connect local specialty coffee producers (cooperatives, producer associations and production companies) in northeastern Peru with international markets to promote export opportunities. During the 245 commercial meetings, US$418,000 was sold. The sales expectation in the next 12 months is US$5 million, the government institution ...

Source: Larepublica