Amapá state in Brazil has received its first Geographical Indication (GI) product, for the pineapple produced in the municipality of Porto Grande, becoming the 123rd GI in the country. This achievement was made possible by the Porto Grande Pineapple Producers Association and supported by Sebrae Nacional, with the process taking about a year and a half, from a national diagnosis in 2020 to the GI application in June 2023. The GI seal is expected to provide a competitive advantage for producers and stimulate the local economy, particularly in tourism. Porto Grande, known for its pineapple festival and being the main production hub, has an estimated 12 million planted trees.