Press Release: Zespri Kiwifruit Helps Deepen New Opportunities for Economic and Trade Cooperation between China and New Zealand - Nathan Foulard, Chairman of the Board of Zespri International Group, Accompanies New Zealand's Prime Minister on Visit to China
Published 2025년 6월 20일
Tridge summary
As one of New Zealand's most renowned export enterprises, Nathan Foulard, Chairman of the Board of New Zealand Zespri International Group, accompanied New Zealand Prime Minister Christopher Luxon and the New Zealand business delegation on a visit to China from June 17 to 20. The delegation visited Shanghai, Beijing, and attended multiple important business activities.
On June 18, New Zealand Prime Minister Christopher Luxon and Zespri International Group Board Chairman Nathan Foulard witnessed the signing ceremony of the "Zespri 10-Year Sales Doubling - Strategic Development Memorandum" between Zespri and China's two largest kiwifruit distributors - Xinrongmao and Jianian, as well as China's largest fruit retailers - Pagoda and Xianfeng Fruit. These four companies cover approximately 80% of Zespri's business in China. The strategic development memorandum outlines a shared goal of expanding Zespri's sales cities in China from the current 60 to 120 by the 2033/2034 growing season, with both overall sales volume and revenue achieving 100% growth from the 2023/2024 growing season baseline. This strategic development goal aligns with the New Zealand government's global trade strategy objectives.
On June 19 and 20, Nathan Foulard accompanied Prime Minister Christopher Luxon in Shanghai and Beijing to participate in fruit promotion events hosted by New Zealand Trade Development Agency, including "New Baking, New Drinks: Oriental Summer Banquet" and "New Zealand: Guaranteed to Delight", engaging in offline interactions with numerous New Zealand enterprises operating in China, including Zespri.
Additionally, Zespri International Group Board Chairman Nathan Foulard and Greater China President Jiang Shijie attended a New Zealand enterprise China experience sharing conference in Beijing on June 20, with nearly 20 leaders from various New Zealand industries participating. Zespri's Greater China President Jiang Shijie shared how Zespri successfully achieved 20-fold business growth over the past 15 years, capturing the strong demand for health and nutrition among the middle class, expanding to 70 cities, covering 100,000 stores, establishing the most comprehensive distribution network and most modern warehousing system, and becoming the most beloved fruit brand among Chinese consumers. He also summarized Zespri
On June 18, New Zealand Prime Minister Christopher Luxon and Zespri International Group Board Chairman Nathan Foulard witnessed the signing ceremony of the "Zespri 10-Year Sales Doubling - Strategic Development Memorandum" between Zespri and China's two largest kiwifruit distributors - Xinrongmao and Jianian, as well as China's largest fruit retailers - Pagoda and Xianfeng Fruit. These four companies cover approximately 80% of Zespri's business in China. The strategic development memorandum outlines a shared goal of expanding Zespri's sales cities in China from the current 60 to 120 by the 2033/2034 growing season, with both overall sales volume and revenue achieving 100% growth from the 2023/2024 growing season baseline. This strategic development goal aligns with the New Zealand government's global trade strategy objectives.
On June 19 and 20, Nathan Foulard accompanied Prime Minister Christopher Luxon in Shanghai and Beijing to participate in fruit promotion events hosted by New Zealand Trade Development Agency, including "New Baking, New Drinks: Oriental Summer Banquet" and "New Zealand: Guaranteed to Delight", engaging in offline interactions with numerous New Zealand enterprises operating in China, including Zespri.
Additionally, Zespri International Group Board Chairman Nathan Foulard and Greater China President Jiang Shijie attended a New Zealand enterprise China experience sharing conference in Beijing on June 20, with nearly 20 leaders from various New Zealand industries participating. Zespri's Greater China President Jiang Shijie shared how Zespri successfully achieved 20-fold business growth over the past 15 years, capturing the strong demand for health and nutrition among the middle class, expanding to 70 cities, covering 100,000 stores, establishing the most comprehensive distribution network and most modern warehousing system, and becoming the most beloved fruit brand among Chinese consumers. He also summarized Zespri
Original content
As one of New Zealand's most renowned export enterprises, Nathan Foulard, Chairman of the Board of New Zealand Zespri International Group, accompanied New Zealand Prime Minister Christopher Luxon and the New Zealand trade delegation on a visit to China from June 17 to 20. The delegation visited Shanghai, Beijing, and attended multiple important business activities. On June 18, New Zealand Prime Minister Christopher Luxon and Zespri International Group Board Chairman Nathan Foulard witnessed the signing of a strategic development memorandum for Zespri's ten-year sales doubling in the Chinese market between Zespri and China's two largest kiwifruit distributors—Xinrongmao and Jianian, as well as China's largest fruit retailers—Pagoda Fruit and Xianfeng Fruit. These four companies cover approximately 80% of Zespri's business in China. The strategic development memorandum outlines a shared goal of expanding Zespri's sales cities in China from the current 60 to 120 by the 2033/2034 crop ...
Source: Guojiguoshu
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