The Association of Producers and Exporters of Peru (Proarandanos) and the International Blueberry Organization (IBO) are hosting the World Blueberry Summit from August 23 to 25, providing insights into the global blueberry industry and Peru's role as the leading exporter. Despite challenges like Covid-19, the industry continues to innovate and expand, with Proarandanos projecting around 200 thousand tons of fresh blueberries exported this season, including significant growth in shipments to China and other Asian markets. The virtual summit will also discuss the blueberry industry's economic and social benefits.