The Vietnam Trade Office in the Netherlands, in collaboration with LTP Import Export BV and Thanh Hung supermarket, introduced Vietnamese fresh lychees to the Dutch market through the "Vietnam fresh golden lychees" program. The event received positive feedback from customers, including Dutch, Thai, Indonesian, and Vietnamese residents. The lychees, sourced from Hai Duong, were distributed to Asian supermarkets in the Netherlands, France, Germany, and Norway, with plans for more shipments in the next 1-2 weeks. This marks the first official import of Vietnamese fresh lychees into the Netherlands, with a total of nearly 1 ton available. The lychees were well-received for their quality and traceability, and the initiative is expected to expand in the future.