Pulling designers to develop 10 Thai GI products, pushing up the “premium product” category

Published 2021년 9월 9일

Tridge summary

The Department of Intellectual Property in Thailand is investing in the upgrade of its Geographical Indication (GI) products by enhancing their packaging designs. This initiative aims to increase the marketing value and premium class of these products. Ten GI product operators have been selected to participate in this project, with professional designers invited to create modern and distinctive packaging designs. The department will provide the necessary funding and regulate the production of the packaging to meet Food and Drug Administration standards. This project is expected to boost the competitiveness of Thai GI products, providing greater income for farmers and producers.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The Department of Intellectual Property strengthens Thai GI products. Invites professional designers to help design packaging for 10 products, including Phrae Moth cloth. Krabi town coffee Sisaket Volcano Durian Hom Kuanlang Pomelo, Thong Dee Ban Thaen Pomelo Mrs. Chumphon Banana Nails Confident to create added value push up the premium product class ​On September 9, 2021, Mr. Wuttikrai Leeveeraphan, Director-General of the Department of Intellectual Property, revealed that the Department has continued to upgrade Geographical Indication (GI) products by implementing a project to develop packaging for Thai GI products to improve the appearance of Packaging to be outstanding, modern, beautiful, creating added marketing value for GI products. By inviting professional designers with experience and work in packaging design at the forefront of the country. Together to create, develop and develop community products through valuable packaging for Thai GI products. 10 GI product operators ...
Source: Prachachat

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