Relaunch of wraps causes lettuce shortage at McDonald's

The return of McDonald's Snack Wraps has been a success among customers to the point of causing an impact on the network's lettuce supply. Some McDonald's units experienced a shortage of lettuce and other ingredients after the network brought back the fried chicken strips rolled in tortillas this month, according to restaurant operators and a company message viewed by the outlet. In a communication about a week ago, McDonald's informed affected U.S. franchisees to avoid adding chopped lettuce to McChicken sandwiches in order to help preserve the restaurants' green leaf supply. For customers dissatisfied with lettuce-free McChicken sandwiches, restaurant operators were instructed to offer McNuggets or a McDouble burger as an alternative. McDonald's stated that the lettuce shortage was brief and that the situation was resolved, citing that other ingredient shortages were temporary. The company said it followed predictions regarding supply needs for the Snack Wrap launch, but many ...