The Sarawak Gold (SG1) pineapple variety will be showcased at the Malaysia Agriculture, Horticulture and Agrotourism Exhibition (MAHA) 2024, with hopes for domestic and international marketing. The Sarawak government is keen to boost the agricultural sector and increase Sarawak's exhibitor numbers at MAHA 2024. The MAHA 2024 secretariat is conducting a selective process to ensure high-quality exhibitors. The 'Road to MAHA@Sarawak' tour, which visits states to assess agricultural potential, has received support from the Brunei Ministry of Primary Resources and Tourism.