The rapid expansion of blueberry fields in China, with around 80,000 hectares planted, is driven by high market prices. Despite this growth, China's import market remains stable due to its large market size and counter-seasonal imports from the southern hemisphere. Consultant Sebastián Ochoa notes the recovery of blueberry production in Peru after El Niño challenges and highlights the high demand and prices in Europe, Georgia, Austria, and Morocco. He stresses the importance of genetics and variety management for successful blueberry production.