France's wheat crop is experiencing a significant drop in quality due to excessive rainfall, leading to the smallest harvest in 40 years and challenges for starch producers. The smaller grains have less starch and more cellulose, which are harder on machines and can clog filters. This results in additional costs and potential machine damage, and the industry is also facing low demand and increased competition from imports. Despite a 17% rise in revenues to €3.9 billion in 2023, volumes have declined significantly. The future remains uncertain due to high costs, weak demand recovery, and strong competition.