Sustainability remains ‘key concern’ for Irish meat buyers globally

Published 2023년 1월 13일

Tridge summary

In 2022, Ireland saw a 15% increase in meat and livestock exports, reaching a value of €4 billion, with beef, sheepmeat, pigmeat, and valued-added meats all experiencing growth. Bord Bia CEO, Jim O’Toole, emphasized the importance of maintaining quality, sustainability, and safety to preserve the country's competitive edge. The upcoming Bord Bia Meat Marketing Seminar will delve into the sector's 2022 performance and future challenges, including inflation, meat consumption trends, and sustainability expectations. The Origin Green program, in partnership with Teagasc and the Irish Cattle Breeding Federation, will be discussed in relation to farming's Climate Action Plan obligations.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Ireland must continue to build on its key attributes as a meat supplier, focusing on sustainability, quality and safety, chief executive of Bord Bia, Jim O’Toole has said. This reputation has been built up over many years and gives Irish meat a distinct competitive advantage in export markets, he said. Exports of Irish meat and livestock increased by 15% and reached a total value of €4 billion in 2022, according to figures by Bord Bia. A continued focus on the long-term sustainability expectations of global buyers is needed, and farm sustainability must keep pace with the customers’ sourcing needs, O’Toole said The importance of meeting the sustainability needs of global customers of Irish meat will be discussed at Bord Bia’s Meat Marketing Seminar today (Friday, January 13). Speaking before the event, O’Toole said Bord Bia is committed to supporting farmers and producers to meet these evolving needs through the partnership approach of the Origin Green programme, Advertisement ...
Source: AgriLand

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