The Board of the Union of Agricultural Sales Cooperatives of Rose, Rose Oil, and Oilseeds (Gülbirlik) has set the base price for a kilogram of rose flowers for the year 2025 at 100 Turkish Lira, a figure eagerly awaited by thousands of rose producers. Last year, including additional payments, the price paid to the producer was 97 Turkish Lira and 50 Kurus per kilogram.