The Canadian market an opportunity for Spanish table olives

According to data from the Spanish Association of Table Olive Exporters and Industrialists (ASEMESA), the world's olive grove covers approximately 850 million trees distributed over more than 10 million hectares. Of this vast territory, more than one million hectares are destined for the production of table olives. According to the International Olive Council (IOC), Spain leads the world production of table olives, followed by Egypt and Turkey. The Canadian market, for its part, is supplied mainly through imports, with Spanish olives being the most in demand with a market share of 43.79%, followed by Greece and Italy with 32.14% and 10.46%. % respectively, according to the report prepared by the Economic and Commercial Office of the Spanish Embassy in Toronto on the table olive market in Canada. Despite its position as the main supplier, olives of Spanish origin are not always perceived as high quality by Canadian consumers, who prefer Greek or Italian varieties. However, ...