"There will be about 30% fewer fruits, but larger sizes are expected"

Published 2020년 7월 10일

Tridge summary

The Spanish stone fruit market is experiencing a significant shift this year due to reduced fruit volumes in Spain and other European countries, with some areas suffering from weather damage and lower yields. This has led to market price pressure and challenges in meeting contractual volumes. Despite these challenges, Exquisite Fruits, a Spanish company, anticipates a 30% to 35% increase in sales, driven by already established export programs and a shift in consumer preference towards citrus fruits and soft fruits during the COVID-19 pandemic. The company is actively adjusting its strategies to accommodate these changes, with a focus on kakis, citrus fruits, and berries from Huelva.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The panorama of Spanish stone fruit this year is completely different from that of previous seasons when large quantities of fruit were available and the price pressure was considerable. The lesser volumes across Europe and in particular in Spain, where the weather has hit the ground in the spring, are decisive for the state of affairs in the stone fruit market, says Kiko Torres, partner in Exquisite Fruits, a Spanish vegetable and vegetable sales company. fruit. Daniel Vidal and Kiko Torres, founders of Exquisite Fruits "At the beginning of the season we thought we could harvest a lot, just like in previous years. So contracts were concluded with prices that were rather on the low side," explains Torres. "The lower yield does not make sales any easier. We are struggling to deliver the required volumes according to the programs." The available amount of fruit is not only lower in Spain, but also in the rest of Europe, which supplies the fruit market in July and August, in Spain, ...
Source: AGF

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