Kazakhstan’s ice cream market is undergoing rapid transformation: new players are entering the industry, consumer expectations are rising, and competition is intensifying. Yet for several years, Shin-Line has been setting the pace for the entire sector, posting record-breaking results and expanding beyond the domestic market. What has made this possible, and what lies behind this growth? We spoke with Dmitry Dokin, Chairman of the Board of Directors of Shin-Line, to find out.