Vietnam's shrimp export value fell by 21.7% to US$3.38 billion in 2023 due to high inflation, reduced demand, and increased competition from Ecuador and India. However, growth is expected in 2024 as demand for shrimp imports in major markets is predicted to rise. Meanwhile, the Canadian seafood industry is projected to grow at an average annual rate of 4.9%, potentially reaching a revenue of US$4.79 billion in 2024. Companies are advised to adapt to new consumer preferences in China and South Korea, such as a preference for ready-to-eat food and seafood processed products.