Vietnam's Tuna Exports Rebound Strongly, with US and Japanese Markets Becoming Key Breakthrough Channels

US Market Rebounds Enterprises "Sprint" to Avoid Tariff Impact In May 2025, Vietnam's tuna exports to the US market showed strong growth, rising 37% month-on-month. This is largely due to the upcoming end of the 90-day "tariff suspension" window on July 9, with enterprises rushing to ship in advance and accelerate customs clearance to avoid potential punitive tariffs as high as 46%. As Vietnam's largest tuna export market, the US accounted for 41% of cumulative export share in the first five months of the year. Data shows that Vietnamese enterprises demonstrate strong market sensitivity and flexible scheduling capabilities when facing external pressures, playing a "stabilizing" role in quickly adjusting export strategies to the US. EU Market Under Pressure Slowdown Across Multiple Countries In contrast to the US market's rapid rebound, Vietnam's exports to the EU market have shown weakness. In May, total exports declined 11% year-on-year. While exports to traditional major markets ...