What we can learn from Mexico's blueberry midlife crisis

Mexico has seen a reduction in blueberry exports for the first time. Displaced by Peru's growth that has invaded Mexico's traditional commercial windows, producers in the largest Central American state are forced to accelerate varietal renewal processes to meet the challenges of the market and an economy that is entering the maturity phase. Juan José Flores Garcia, general manager of the Mexican National Association of Soft Fruit Exporters (Aneberries), stated in a report: "During this new year of collaboration in the soft fruit industry, experience has taught me some lessons, the most important of which is that nothing should be taken for granted in this or any other project; everything is in constant change. An extraordinary year in every sense This has been an extraordinary year in every sense for Mexican soft fruits. On the one hand, it is extraordinary to observe the boom that has continued to grow in global diets and palates, as this category shows increasing acceptance ...