[Korean Farmers' Newspaper, Reporter Gu Jeong-min] "Although there are various products in the market, I take pride in the fact that my ginger juice is the best in both taste and quality," said Song Seung-gwan (35), the robust and serious-looking representative of 'When Hongsam Makes Ginger.' Introducing his own made ginger juice, Song confidently presented himself. Ginger produced in Wanju County, Jeollabuk-do, is well-known for its high quality due to its unique deep flavor, spicy and firm taste, and sweetness. However, in the fiercely competitive market already crowded with processing companies, gaining a competitive edge is not an easy task. Nevertheless, the young farmer, Song, boldly throws down the gauntlet and is attracting attention in the health food market.