The article highlights the significant growth in healthy food demand during the pandemic, with agricultural exports making up nearly half of the world's exports. Despite a 41% decline in April, Turkey's dried fruit exports experienced a positive surge in the latter half of the year, with notable increases in exports to the UK, Germany, and the USA. The first half of the year saw exports of dried fruit reaching $605 million to 134 countries, led by Germany, the UK, and the USA. Turkey's agricultural sector is emphasizing digitalization and innovation, including virtual trade missions and the establishment of the Digital Agriculture Market (DITAP). The country is also advancing in organic production and natural and organic food practices, with a focus on food safety and product diversity. The Aegean Exporters Union is playing a key role in promoting agricultural productivity and integration of the organic sector with digital technologies.