The City of Shanghai is hosting the new edition of the CIIE fair, with over 2,500 exhibitors from 130 countries and over 150,000 Chinese importers expected to attend. The Institute is excited for the opportunities to strengthen its position in Asian markets and is hopeful for the potential opening of the Japanese and Indonesian markets for Argentine meat. The IPCVA will create the Argentine Beef Pavilion at the exhibition, and companies like APEA, ArreBeef, and others will participate. The exhibition will take place from November 5 to 10 at the National Exhibition and Convention Center in Shanghai.