The article highlights the severe crisis facing the French oyster farming industry, particularly in Normandy, which accounts for a quarter of the country's production. The crisis was triggered by norovirus outbreaks in oyster farms last holiday season, leading to sales bans and a significant drop in consumer demand. As a result, oyster consumption in France is projected to decline by 20% to 30% in 2024, and producers' profits have been severely reduced. Several farms have already gone into receivership, with many more teetering on the brink of closure.