Brazilian coffee sales in the 2023/24 harvest reached 84%, but early marketing of the 2024/25 harvest remains slow

According to a survey by Safras Consultoria, sales of the 2023/24 coffee harvest in Brazil reached 84% of potential until March 12, representing an increase of 5 percentage points compared to the previous month. However, the numbers remain slightly below the 5-year average for the same period. Safras & Mercado's estimate for the 2023/24 harvest is 65.53 million bags, of which 55.03 million bags have already been sold. According to Safras consultant, Gil Barabach, the market presents less volatility, with prices remaining stable while awaiting news in the fundamental panorama. With regard to the 2024/25 harvest, advance sales are around 11% of production potential, below the average for the period, similar to the previous year. The sale of Arabica coffee represents 14% of the harvest, while conilon reaches 6%, both below the historical average. Barabach highlights that the marketing of the 2024/25 harvest is slower due to the high price of conilon, which has scared off domestic ...