Brewers of Spain announce that global beer sales have fallen by 0.7% in 2023

The entity representing beer producers Cerveceros de España has announced that global beer sales have decreased by 0.7% in fiscal year 2023. In the context of its annual General Assembly, the entity has explained that the last year was characterized by uncertainty and cost containment. After a first quarter at a good pace, the second and third quarters represented a halt in marketing. A situation that began to reverse in the last three months of the year, but in the hospitality sector a slight drop was seen in the month of December, which continued at the beginning of the new year. By channel, food has recorded losses of 3.5% in sales volume (in the absence of closing the official data with the Ministry of Agriculture, Fisheries and Food and other entities) and in hospitality they have not yet reached the figures prior to the health crisis. The annual Assembly has focused on the connection of beer with the roots of Spain and its essential role in society and the economy. In fact, ...