The Chilean Fruit Grape Committee has predicted a 2.2% increase in fresh grape shipments for the 2024-2025 season, totaling over 65.9 million boxes. This is a slight decrease from the initial estimate provided in October. The industry is focusing on new varieties that meet consumer preferences, particularly in the United States, and expects these new varieties to make up 67% of exports, with over 43.9 million boxes. Traditional varieties like Red Globe are expected to decline by 10%, while the market will be dominated by new white and red varieties. Producing regions in Chile see varied projections, with increases in Atacama, Coquimbo, Metropolitana, and Maule, and decreases in Valparaíso and O’Higgins. Exports to North America, Latin America, and promotions in the United States are also part of the strategy.