The China-EU Geographical Indications Agreement, signed after 8 years of negotiations, has come into effect and has been beneficial for China-EU products by providing opportunities and protecting intellectual property rights. The agreement has led to the mutual recognition of over 500 geographical indications, with 100 already protected and the rest expected to be protected within 4 years. This has allowed more distinctive and high-quality products to enter each other's markets, leading to new opportunities for economic and trade cooperation. Despite the challenges of the epidemic and supply chain interruptions, China-EU trade relations have shown resilience and vitality, with China becoming the EU's largest trading partner and the EU's second largest export destination for geographical indication products. The agreement has also helped to better protect all types of geographical indication products, benefiting related industries and promoting bilateral economic and trade exchanges.