The Turkish aquaculture and animal products sector has been a leading export sector in the country since the beginning of the 21st century, with exports reaching $2.514 billion in 2020 and making a significant contribution to the country's economy. The sector is among the top 10 producing and exporting countries in the world for various products, including aquaculture, poultry, eggs, dairy products, and honey. The aquaculture industry contributed the most to these exports, followed by the poultry sector. However, the sector experienced a decrease in exports in the first half of 2020 due to the COVID-19 pandemic and issues in the poultry market in Iraq. In response, the sector plans to compensate for these losses by focusing on digital marketing efforts in the second half of 2020.