Georgia intensifies its blueberry exports to the rest of Europe

Published 2024년 7월 17일

Tridge summary

Georgia is set to export 500 tons of blueberries to the European Union and the United Kingdom this season through the Lead Generation Program, which connects local producers with foreign buyers. Supported by Enterprise Georgia, USAID's Agriculture Program, and the Georgia Ministry of Agriculture's Rural Development Agency, the initiative has significantly boosted the blueberry industry since its first international shipments in 2019. Exports reached 1,800 tons in the 2022-23 period, marking a 35% increase from the previous year. While Russia remains the main market, Georgia is also targeting new markets in Germany, the Netherlands, and Poland, with production projected to hit 55 million kilograms by 2027.

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Original content

This season Georgia plans to send 500 tons of blueberries to the European Union and the United Kingdom. The shipments are part of the Lead Generation Program, which seeks to connect local producers with foreign buyers and expand international market opportunities, the Ge Agency reported. The initiative is implemented by the state agency Enterprise Georgia, in cooperation with the Agriculture Program of the United States Agency for International Development and the Rural Development Agency of the Georgia Ministry of Agriculture. “This presents a great opportunity to find a strategic partner and establish a favorable contract. I believe that with such specific commitments we can have a significant impact on the country's export statistics,” said Enterprise Georgia CEO Mikheil Khidurelii. Related story: Agronometrics: Growing Republic of Georgia Blueberry Industry Despite being relatively new to international markets, the Georgian blueberry industry has experienced sustained growth ...

Source: MXfruit