The European Union is projected to have fewer than 20 million dairy cows in 2023, leading to a decrease in cow's milk production. This reduction, coupled with the introduction of the new Common Agricultural Policy (CAP) and Farm-to-fork strategies, and an EU-wide drought, has increased production costs and raised raw milk selling prices. However, production of non-cow's milk in Mediterranean countries has seen growth due to consumer demand for dairy products. The Chinese have invented a 'smart farm' device for cows that converts kinetic energy into electricity, and Ukrainian farmers are feeding grain to livestock due to low prices. A new trend in the Netherlands involves visiting animal farms to hug or kiss cows, but farmers in the Bavarian Alps have asked tourists not to take selfies with cows due to potential disturbance.